The 2025 Consumer Trends Index Report

Insights from 20,000 consumers on marketing channel engagement, loyalty program preferences, purchase drivers, and data privacy.

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How connected data fuels personalized, cross-channel customer experiences

With customer expectations for seamless experiences at an all-time high, marketers are under pressure to deliver personalization across distributed teams, languages, and compliance environments.
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Blog

5 expert tips for marketers to build relevant cross-channel journeys

Everyone is talking about seamless cross-channel experiences. But what does it take to make them work? We asked Tim Vrijsen, who leads Marigold’s solution consulting team in Europe, to share his top five tips for doing it well.
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Blog

Make your marketing theory a reality: Data-driven wins from top brands

Discover how top brands use data-driven marketing to build trust, engage customers, and drive results. Learn how to turn your marketing theory into reality.
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Blog

Inbox or spam? The must-know email deliverability rules for marketers

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Blog

The 2025 Consumer Trends Index Report

Insights from 20,000 consumers on marketing channel engagement, loyalty program preferences, purchase drivers, and data privacy.
Learn More
Blog

7 ways to invigorate your email marketing in 2025

Ready for 2025? We’ve gathered tips from various experts—including our Marigold subject matter experts—to help you build a results-driven email marketing program, with upleveled results by this time next year.
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