Relationship Marketing Trends: Brand Rankings Report

Our new report surveyed 20,000 consumers to rank 200 brands on what matters most in building meaningful customer relationships.

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AI and the Future of Lifecycle Marketing in Financial Services

Watch an inspiring discussion between industry experts Justin Orgel, Sr. Director of Enterprise Strategy at Marigold and Rutger van Faassen, thought leader and (F)influencer on AI and the Future of Lifecycle Marketing in Financial Services.
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Building Unbreakable Bonds: Insights from the Most Loved Brands to Drive Loyalty and Retention

Loyalty remains a significant challenge for many brands. What sets apart the ones that truly win customers' hearts?
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Ten Marketing Predictions for 2025

From AI to rethinking loyalty, it's time to unlock the top ten secrets to marketing success in 2025!
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Loyalty at KFC: Focusing on Fun and Fans to Drive Frequency

Watch a fascinating discussion with Paul Tuscano, KFC’s Chief Digital Officer, in our latest collaboration with Paula Thomas from Let’s Talk Loyalty.
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Fostering customer loyalty through compliant personalisation

This FStech webinar replay, sponsored by Marigold and featuring Experian, explores how financial institutions can leverage advanced personalisation techniques to recreate traditional banking loyalty within the framework of GDPR and other data protection regulations.
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Brand Loyalty Video Hub

As loyalty leaders, we are proud to partner with the world's most popular loyalty communities. Marigold Loyalty is an advanced loyalty solution enabling you to go beyond just points. We help you make and grow the connections that will make the longer lasting difference.
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