Selligent Marketing Cloud combines universal data integration, AI-driven automation, and omnichannel execution, so your marketing team can run extensive campaigns with ease.Request a Demo
Selligent Marketing Cloud empowers marketers to integrate evolving data sets, harness automation for customization, and execute personalized marketing at scale.
Bringing your marketing messaging to the right people at the right time requires an understanding of who and where they are in real-time. Selligent Marketing Cloud does it for you.Learn More about Real-Time Audiences
Build lasting trust and connections by bringing meaningful marketing moments, personalized by data, to all of your customers, wherever they are.Learn More about Personalized Content
Optimize your marketing results by building drag-and-drop, no-code journeys that mirror and activate your audience wherever they are, with behavior triggers and retargeting.Learn More about Journey Customization
Building and maintaining customer relationships requires iteration informed by analysis, and Selligent Marketing Cloud gives you the tools to test, understand, and adjust to your audience.Learn More about Reporting & Optimization
From AI to analytics, our platform is constantly evolving, to ensure that your marketing possibilities meet the needs of every single consumer.
Selligent Marketing Cloud is designed to support companies with the marketing campaign management and help them achieve their sales and new contact targets. Using this data driven marketing , which can almost be considered a CDP (Customer Data Platform) in its own right, makes it possible to:
Thanks to the data collected, sorted and stored by the CRM (Customer Relationship Management) tool used by your Customer Relations department, you will obtain an enhanced overview of your various customer profiles. After analysing these various information sources and identifying the differences and similarities among profiles, your marketers will be fully equipped to create a personalised customer journey.
Drawing on this data and the AI built in to the platform, Selligent Marketing Cloud will be able to help you create personalised and impactful subject lines, suited to the expectations of your target. In accordance with the information gathered about your audience, this real-time marketing solution will also guide your decision-making. It will anticipate the ideal time to send your e-mail to your customers and recommend the most appropriate channels for reaching your audience. These optimisation features, combined with the content marketing strategy you have devised, will guarantee you a higher conversion rate, and all without increasing your acquisition costs.
The automation of numerous tasks and the platform’s connection to multiple systems (ERP, CDP, DMP, CRM) enable marketers to implement campaigns quickly and easily, regardless of the channels activated (e-mail, display, etc.). Thanks to automation features, you can reduce the number of potential errors, thereby enhancing the overall customer experience.
Selligent Marketing Cloud gives you access to reporting tools offering you an overview of the marketing campaign results. You can also avail of multiple detailed reviews depending on the various messages and sources activated (display, e-mail, etc.).
Selligent by Marigold: where relationships take root.