Build lasting trust and connections by bringing meaningful marketing moments, personalized by data, to all of your customers, wherever they are.
Live Content brings real-time context to your messaging, optimizing when, where, and how customer interactions happen. Enhance your content based on device type, create urgency with countdown clocks, and provide product recommendations based on weather, temperature, and previous purchase or interest.
Personalization en masse requires attention to detail that can only be achieved through AI. Marigold Recommendations Smart Content uses machine learning algorithms to deliver content recommendations in real-time, based on behavioral and contextual data.
Learn and leverage customer behavior, through artificial intelligence and behavioral retargeting, to achieve optimal send times, leading to higher open and interaction rates.
Create complex campaigns with automated real-time content, with Selligent by Marigold’s simple, no-code, drag-and-drop functionality, to define, build, and adapt your contextual content based on up-to-the-minute real-world conditions.
See what else Selligent by Marigold can do
For a number of years, businesses have fully understood the vital role of content in their marketing strategy, particularly the subject line in the case of an email campaign. This is an essential vehicle for attaining your business targets. And this explains why companies today are spending so much time creating various content for their websites, email campaigns and social media accounts, making use of recognised methods such as brand content and inbound marketing. Personalisation also plays an important role, converting prospects into customers through smart purchase incentivisation.
Marigold: where relationships take root.
