The Selligent Back To School Marketing Playbook

Integrate

Centralize and streamline your data sources
Automate

Sharpen your marketing workflows with AI
Execute

Bring every channel into a single journey

Individual Features
Real-Time Audiences

Evolving, data-driven audiences
Personalized Content

Pointed messaging at the perfect moment
Journey Customization

Flexible, no-code, cross-channel journeys
Reporting & Optimization

Strategically report, retarget, and iterate
Zero-Party Data

Empower your marketing teams

What's New Configuration

Retail

Drive conversions, loyalty and ROI with personalization
Media, Publishing & Entertainment

Recruit and retain subscribers more effectively
Travel & Hospitality

Personalize the booking experience wherever your customers go
Financial Services

Combine security with unprecedented marketing capabilities
Other Industries

Personal marketing made powerful, for leaders in every industry

All Case Studies

Explore the Benefits of Being a Selligent Partner
Agency Partners

Deep industry knowledge. Strong Selligent platform expertise. Trusted advisors for our mutual clients.
Technology Partners

Systems integrators. Technology experts. Adept at leveraging the Selligent platform for new revenue opportunities.
Reseller Partners

Agencies & integrators work with our team to reap the rewards of selling our solution.

Our Partner Network

Blog
Case Studies
Guides
Videos
Experiences and Quizzes

All Resources

The Selligent Back To School Marketing Playbook

For many industries, back to school is the holiday season before the fall and winter. Find out what’s possible in this in-depth, digital marketer’s guide to the back to school marketing season. You’ll find tips and strategies for snagging customers with insightful research, strongest trends, and top-of-the-class examples of how customers use Selligent to elevate BTS revenue.

eBooks

More Resources

Guides

The RFP Guide for The European Enterprise

Choose the right marketing platform which can supplement your email strategy and help you reach your customers from other channels.
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Guides

The Relationship Marketer’s Guide for Back-to-School in 2023

Back-to-School: Get ready to deliver top-of-the-class relationship marketing strategies from acquisition through to loyalty
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Guides

The Selligent Awards Lookbook 2023

Every year, Selligent celebrates and awards those brands which exhibit distinction and excellence in marketing.
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Guides

Selligent Experiences: From unknown to known. Identify anonymous contacts through engaging value exchange.
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Guides

Experiences Lookbook : A collection of marketing campaigns

A collection of marketing campaigns that bring education and entertainment to your target audience while collecting valuable zero-party data.
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Guides

The Complete Guide to Zero-Party Data 2023

Get all the insight on the privacy landscape, the four types of consumer data and how zero-party data is the foundational layer of relationship marketing.
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