As any expert in email marketing will tell you, mastering the art of email deliverability is a tricky skill to master, in large part due to the technical and ever-changing nature of the field. With that in mind, we’ve created a handy list of key deliverability terms that you should definitely know as a marketer. From domain reputation, bounces, blacklists, spam traps, to DKIM – we’ve got you covered.
Imagine if every purchase – or perhaps even every interaction – presented an opportunity to earn points, unlock levels or win a prize. You’d come back for more, wouldn’t you? That’s the power of gamification.
The quick-service restaurant (QSR) sector is evolving fast, driven by high customer expectations for speed, convenience, and a personalised experience. Amidst economic shifts, the pressure on QSR marketers to adapt and thrive has never been higher.
5 challenges facing marketers in 2024, and how to overcome them
In an era where doing more with less has become the norm and personalised customer engagement is crucial, marketers face unprecedented hurdles. Having a strategy to overcome these is essential.