Selligent’s suite of social media solutions were developed specifically for the needs of the relationship marketer. Drive social connections and extend the reach of your cross-channel programs with powerful direct-response campaigns on Facebook, Twitter, Pinterest, and more.
Social Data Enrichment
Collect valuable social data to help enrich consumer profiles and enhance consumers’ experience.
- Improve data integrity with social sign-on
- Drag and drop enablement of social sign-on for Facebook, Twitter and a variety of other social networks
- All permissioned social login data is collected and available for targeting and personalization
Enable consumers to share and react to your messages in real time through our social sharing widgets.
- Leverage simple social widgets to amplify any communication including forms and landing pages
- Use your influencers and incentivize viral sharing
- Extend the life of your marketing messages with pass-along value
Leverage real-time content to encourage engagement with your social accounts.
- Enhance your messages with rich social media content streams from Facebook, Twitter, Instagram and many more
- Coordinate automated cross-channel publishing by incorporating social publishing into journeys
- Pre-defined templates available or create your own
Easily blend CRM and social behavioral data to identify and retarget consumers across social platforms.
- Join your customer’s conversations with real time social triggers included in your journey
- Use our drag and drop Facebook Custom Audience and Google Customer Match components in your journeys to extend your social reach
- Link your audience data in a journey to Facebook and Google
- Add social advertising directly from within Selligent Marketing Cloud