About Selligent Marketing Cloud
Selligent Marketing Cloud is a marketing automation platform that enables B2C brands to engage consumers across all critical channels. Built for the relationship marketer, Selligent Marketing Cloud is the only marketing cloud built on single code base, featuring artificial intelligence and a Customer Data Platform with a universal consumer profile at the core of every action.
Selligent Marketing Cloud has built a large and loyal client base by marrying continuous innovation with dependability. Founded in Belgium in 1990 by two engineers with an idea to enable brands to better engage customers, Selligent (now Selligent Marketing Cloud) pivoted from its CRM origins into marketing automation in 2007. Over the next several years, the company grew its platform capabilities and became a European leader in digital campaign management. In 2015, Selligent took a big step forward, acquiring Strongview – a US leader in contextual marketing solutions – to create an integrated omnichannel marketing platform for brands around the world. In February 2018, Selligent took its next big leap by relaunching as Selligent Marketing Cloud. The relaunch of the company was also timed with the biggest product update in the company’s history: the launch of the Selligent Marketing Cloud platform, the world's most advanced, natively integrated marketing cloud platform.
Today, more than 700 brands across retail, travel, automotive, publishing, and financial services rely on the Selligent Marketing Cloud platform to execute their marketing, including Asda, InterContinental Hotels Group, and ING. With 10 offices across the United States and Europe and more than 50 agency partners, Selligent Marketing Cloud serves clients in over 30 countries and provides the kind of personal and local service that brands expect and deserve.