As Chief Strategy Officer, Brosnan leads Selligent’s product and company strategy from definition through successful implementation across the company's entire suite of products. Brosnan ensures that Selligents’ products align perfectly with its vision for omnichannel marketing. Prior to joining Selligent, Brosnan was Principal Analyst for Customer Intelligence at Forrester Research. His research focused on helping firms build customer relationships and create competitive differentiation through marketing technologies, such as cross-channel campaign management, marketing automation, and real-time interaction management. Outside of work, Brosnan is passionate about health analytics such as his Basis watch, and is a coffee aficionado.
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