Case studies

Case studies

Find out more about Selligent's latest clients and success stories. Over 700 global brands use our platform to deliver their most critical marketing programs.

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 Nubico increases its conversion rate by 150% with an efficient omnichannel strategy

 Nubico increases its conversion rate by 150% with an efficient omnichannel strategy

 Thumbnail image of the cover of a Selligent Case Study titled "Palm Beach Tan: A unified and streamlined UX allows for time-saving journey mapping and campaign creation"

 Palm Beach Tan: A unified and streamlined UX allows for time-saving journey mapping and campaign creation

 Thumbnail image of the cover of a Selligent Case Study titled "Ville de Lyon: Improving Citizen Experience & Reducing Cost through Data & Digital Communications"

 Ville de Lyon: Improving Citizen Experience & Reducing Cost through Data & Digital Communications

 Thumbnail image of the cover of a Selligent Case Study titled "La MAE: Leading insurance brand turns abandoned shopping baskets into massive engagement boost"

 La MAE: Leading insurance brand turns abandoned shopping baskets into massive engagement boost

 Thumbnail image of the cover of a Selligent Case Study titled "Brico: Home supplies store increases engagement with personalized, consumer-first communications across the lifecycle"

 Brico: Home supplies store increases engagement with personalized, consumer-first communications across the lifecycle

 Thumbnail image of the cover of a Selligent Case Study titled "AutoTrader: Leveraging FIFA World Cup enthusiasm to boost car sales"

 AutoTrader: Leveraging FIFA World Cup enthusiasm to boost car sales

 Thumbnail image of the cover of a Selligent Case Study titled "Hunkemöller: Europe’s leading lingerie retailer puts the spark back into its loyalty program"

 Hunkemöller: Europe’s leading lingerie retailer puts the spark back into its loyalty program

 Thumbnail image of the cover of a Selligent Case Study titled "Cassa di Risparmio di Volterra: Italian credit institute takes customer-first approach with data-driven CRM campaign"

 Cassa di Risparmio di Volterra: Italian credit institute takes customer-first approach with data-driven CRM campaign

 Thumbnail image of the cover of a Selligent Case Study titled "Albert Heijn: Kinetic email campaign rewards customer loyalty with a December bonus"

 Albert Heijn: Kinetic email campaign rewards customer loyalty with a December bonus

 Thumbnail image of the cover of Selligent Case Study titled "24hAssistance: Italian insurance provider attains 360-degree customer view by integrating data from marketing and help desk"

 24hAssistance: Italian insurance provider attains 360-degree customer view by integrating data from marketing and help desk

 Thumbnail of a document titled "La MAE: A major insurance brand goes from manual to cross-channel with optimized member journeys". The cover features many children's hands, covered in paint in bright primary colors.

 La MAE: A major insurance brand goes from manual to cross-channel

 Thumbnail of a document entitled "Kimpton Hotels: A boutique hotel chain deepens customer loyalty and wins backs guests with elite loyalty promotion".

 Kimpton Hotels: A boutique hotel chain deepens customer loyalty and wins backs guests with elite loyalty promotion

 Thumbnail of a document titled "Deluxe Rewards: A major car insurance’s loyalty program revitalizes engagement with data-driven segmentation."

 Deluxe Rewards: A major car insurance’s loyalty program revitalizes engagement with data-driven segmentation

 Thumbnail of a document titled "Case Study: Build.com: Battling abandoned shopping carts with dynamic customer journeys" featuring an image of a mid-century modern inspired home office on the cover.

 Build.com: Battling abandoned shopping carts with dynamic customer journeys

 Thumbnail of a document titled "Case Study - Missouri Star Quilt Co.: A leading quilting supply company uses targeted abandoned cart emails to recapture sales". The cover features a close up of a colorful quilt featuring squares with paisley, polka dot, and flower prints.

 Missouri Star Quilt Co.: A leading quilting supply company uses targeted abandoned cart emails to recapture sales

 Thumbnail of an document titled "TAO: Leveraging strong mobile brand experiences to power excellent customer service", featuring an image of a multi-cultural family on a large, colorful bicycle, wearing trendy clothes from the TAO brand.

 TAO: Leveraging strong mobile brand experiences to power excellent customer service

 Thumbnail of a document titled "ODEON: Cinema group drives ticket sales and engagement with personalized email campaign". The cover also features an image of a spilled yellow cup of popcorn on a bright blue background.

 ODEON: Cinema group drives ticket sales and engagement with personalized email campaign

 Thumbnail of a document titled "Footsmart: Specialty retailer leverages Selligent’s email platform to drive new transactional revenue". The document features an image of a teal and neon yellow pair of sneakers over a yellow, light green, and pink striped background.

 Footsmart: Specialty retailer leverages Selligent’s email platform to drive new transactional revenue

 Thumbnail of a document titled "Case Study, Alliant Credit Union: One of America’s largest digital financial institutions targets key customers for successful re-engagement". The cover also features a long, light brown wallet with a hundred dollar bill peeking through, in front of a light pink background.

 Alliant Credit Union: One of America’s largest digital financial institutions targets key customers for successful re-engagement

 Thumbnail of a document titled "Case Study, Alliant Credit Union: A renowned financial institution digitizes onboarding to drive revenue and quickly engage new customers". The cover of the document features a close-up of a credit card, sticking out of a zippered, pebbled leather teal wallet.

 Alliant Credit Union: A renowned financial institution digitizes onboarding to drive revenue and quickly engage new customers

 Thumbnail of a document titled "Case Study: Inman News". The document features an image of a cardstock cut-out of a simple house icon, leaning against a grey wall.

 Inman News: Leading real estate news publication grows business by optimizing email deliverability

 Thumbnail of a document entitled "Vitacost Case Study: A Kroger-owned health retailer boosts customer engagement, loyalty, and lifetime value with a personalized kinetic email campaign. The cover features slices of kiwi arranged in a neat and regular pattern over a bright pink background.

 Vitacost: A Kroger-owned health retailer boosts customer engagement, loyalty, and lifetime value with a personalized kinetic email campaign

 A thumbnail of a document entitled "Camper: Individually personalized campaigns drive record conversions for Camper Footwear" featuring a close-up photo of a colorful, digitally patterned sneaker.

 Camper: Individually personalized campaigns drive record conversions for Camper Footwear

 Thumbnail of a document entitled "Sligro: Sweeping omnichannel event management onto a single platform", featuring an image of a tomato wearing a chef's toque in front of a bright blue background.

 Sligro: A Major Dutch Food Service Brand sweeps omnichannel event management onto a single platform

 Thumbnail of a document entitled KPN Case Study: Adding customer value with a year-end gift campaign, featuring a white and red megaphone in front of a bright yellow background.

 KPN: Adding customer value with a year-end gift campaign

 Thumbnail of a document entitled "Thomas Cook: Dynamic post-booking email campaign delivers first-class customer engagement in the travel industry", featuring a yellow carry-on suitcase in front of a yellow background.

 Thomas Cook: Dynamic post-booking email campaign delivers first-class customer engagement in the travel industry

 A thumbnail of a document entitled "Massaboutique: Personalized communication and an omnichannel approach yielded dazzling results for Italian luxury retailer" featuring a bold, graphic photo of storefront mannequins wearing white, black, and yellow apparel."

 Massaboutique: Personalized communication and an omnichannel approach yield dazzling results for Italian luxury retailer

 Thumbnail of a document entitled AW Lab: Leading Italian athletic style retailer leverages social media to power customer engagement and enrich consumer profiles", featuring an image of a brightly colored athletic wear and shoes on a bright yellow background".

 AW Lab: Leading Italian athletic style retailer leverages social media to power customer engagement and enrich consumer profiles

 Thumbnail of a document entitled "Mercialys: A real estate company achieves massive ROI with automated emails, geolocation, and account insights" in high contrast blue and dark blue formatting.

 Mercialys: A real estate company achieves massive ROI with automated emails, geolocation, and account insights

 A thumbnail of a document entitled "Vacanceselect: Connecting the Tech Stack to Power Marketing Automation Forward". The image features a family looking out the window of an airport terminal with their luggage in tow.

 Vacanceselect: Connecting the Tech Stack to Power Marketing Automation Forward

 How to Create An Eggcellent Easter Egg Hunt with Location Targeting

 ASDA: How to Create An Eggcellent Easter Egg Hunt with Location Targeting

 Thumbnail of a document entitled "Opel NL Case Study: Automobile manufacturer boosts digital conversions with a data-driven marketing campaign". The image features a sleek, black automobile with a prominent Opel logo partially emerged from a shadowy, dark background.

 Opel NL: Automobile manufacturer boosts digital conversions with a data-driven marketing campaign

 Thumbnail of a document entitled: "ABA English: Boosting average order values with push notifications". A man with brown hair and beard looks intently at his mobile phone.

 ABA English: Boosting average order values with push notifications

 Cover features the text: Hearst UK: A publishing giant quintuples new readers with tailored subscription offers, over a close-up of opened, multicolor magazines.

 Hearst UK: A publishing giant quintuples new readers with tailored subscription offers

 Thumbnail of a document titled "Maximizing Event Registration with Smart Segmentation". The image prominently features a cobalt blue luxury sedan parked on a road in front of pine trees at late dusk.

 BMW of North America, LLC: Maximizing event registration with smart segmentation

 A biracial couple wearing preppy and quirky outfits in blue and pink sit facing the viewer, wearing cardboard 3-D glasses and sharing a popcorn.

 ODEON: A cinema giant dramatically increases customer acquisition with dynamic, personalized email programs

 Red velvet theater seats viewed from behind in a dramatically lit movie theater.

 ODEON: Driving excitement with blockbuster releases

 A cross section of various fruits including a pear, grapfruit, lemon, apple, and kiwi are lined up, neatly in size order across a pink surface and background.

 Personalized customer experiences instead of abandoned shopping carts

 A pair of round, blue-tinted, wire frame sunglasses sit folded in the middle of a graphically divided background in light lue, teal, and cream

 Brille24 Case Study: Relevant customer dialogues at the right time

 Image of a windsurfer with an orange sail that melds into an orange digital sun.

 Coolblue: A Dynamic, Post-purchase Campaign

 Thumbnail of a document titled "Vakantie Veilingen Case Study - Online auction leader Vakantie Veilingen relaized a 119% increase in customer engagement with an inventive CRM initiative, powered by Selligent Marketing Cloud". The image features a close up of a white keyboard with a light blue center key - printed with a white symbol for an auction gavel.

 Vakantie Veilingen: An Automated CRM Approach To Customer Care

 Thumbnail of a document titled "Massaboutique Case Study - Luxury Retailer Massaboutique Realized a 105% revenue increase with a segemented, omnichannel Black Friday Campaign, powered by Selligent. The image features a woman with her hair pulled back in a high ponytail, facing the left, wearing a black blazer, trendy sunglasses, red lipstick, and a gold bangle. She is lit in purple in front of a purple background touching her glasses and looking down.

 Massaboutique: Supercharging Lead Generation with Robust Customer Profiles

 Thumbnail of a document titled: "Exoticca: Automating Campaigns with User Recommendations". The image features travel accessories such as a camera, sunglasses, phone, bag, and car keys.

 Exoticca: Automating Campaigns with User Recommendations

 Thumbnail of a document entitled "Zalando: Personalized Emails & Flexible Data Set-Up". The image features two women wearing heavy make up and shiny tops with jeans.

 Zalando: Personalized Emails & Flexible Data Set-Up

 Thumbnail of a document entitled "Zalando: Driving Relevance Through Flexible Email Targeting". The image features a black and white image of a young man in a stylish suit, jumping while posing.

 Zalando: Driving Relevance Through Flexible Email Targeting

 Thumbnail of a document entitled "Cinesa gets personal with viral marketing - Cinesa turns offline customers into online users and increases engagement thanks to Selligent Marketing Cloud, website, personalization, and multichannel campaigns." The image features a close up of a woman sitting in a polkadot dress and sneakers in a red movie theater seat.

 Cinesa: Getting personal with viral marketing

 The thumbnail features the title "Rastreator.com: Automating the Online Marketing of the Leading Insurance Comparison Site". The image features a birds eye view of a man and a woman sitting at a circular table and conversing over an open laptop on the table.

 Rastreator.com: Automating the Online Marketing of the Leading Insurance Comparison Site

 The thumbnail features a document entitled "Allstate: Driving customer loyalty with precision targeting". The image features a hazy close up of a bearded, dark-haired man looking out to the side of a car window with his hands on the steering wheel.

 Allstate: Driving customer loyalty with precision targeting

 

 PREZI: Personalized Onboarding at Scale

 

 Etat Pur: A 2-Minute Prescription for Customer Loyalty

 

 Ulabox: Boosting conversions with a data-driven personalization and automation

 

 CINESA: Gamifying digital loyalty program with dynamic content

 

 ING #Ready4France: Generating buzz with record engagement

 

 Surveying customers to define a compelling contact strategy

 

 Brille 24: Using marketing automation to power customer loyalty

 

 Targeting behavior to boost hotel bookings

 

 Activating the aftermarket with a smarter sweepstakes

 

 Mediahuis delivers a personalized site experience uniquely created for your visitor

 

 Chronodrive saves its customers time with a multi-channel shopping solution

 

 IHG moves from near-time to real-time email marketing with Selligent

 

 Extra Space Storage boosted rentals by 23% using a mobile-first approach enabled by Selligent

 

 The Motley Fool centralizes email, achieves 99% deliverability and cuts production time and IT resources

 

 Joss & Main: 10 Million Personalized Messages in Less Than 10 Minutes

 

 Roularta Media Group’s big data strategy gets bigger with the help of selligent target

 

 Smartphoto™ achieves a single customer view with Selligent

 

 Thomas Cook Belgium takes off with personalization and sales growth

 

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