Thumbnail of a document titled "Trends at a Glance: Media"

Trends at a Glance: Media

Media industry marketers beware: it's time to plan ahead to strategize how to meet consumers' changing needs and rising expectations. With cord-cutting, on-demand streaming, and OTT (over the top) services on the rise, it's not going to be easy. Many new digital marketing trends and strategies are evolving in the current high-tech, Internet-connected era, which means that businesses like yours will need to use them to succeed.

The bottom line? What worked for you last year may not work (as well) this year. Invest in finding out which customer service features and digital transformation techniques are going to make the biggest return on your investment.

In this quick and easy trend report, find out how media consumption habits are changing as a result of digital transformation and what it means to stay relevant in today's crowded marketplace.

Trend reports