5 Trends Shaping the Post-COVID-19 Marketing Landscape

Thumbnail image of Selligent infographic titled "5 Trends Shaping the Post-COVID-19 Marketing Landscape"

COVID-19 has changed the digital marketing landscape. No one knows for sure what the “new normal” will look like after the pandemic, but here are some key trends we predict will shape marketing in the future – and lessons for brands to consider.

This infographic offers statistics related to each trend including:

  • 25% of US & European consumers expect to increase their spend via social media as a result of COVID-19
  • 52% of marketers plan to hold back ad spend for 6 months or more following the pandemic
  • 47% of consumers are spending more money on home entertainment in the wake of the coronavirus