The Customer Loyalty Playbook: Five Marketing Strategies to Drive Engagement and Retention

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The Customer Loyalty Playbook: Five Marketing Strategies to Drive Engagement and Retention

Take off your marketing hat for a moment and consider how many “loyalty” emails you delete as a consumer. What about loyalty cards? How many do you have? To keep your customers sticking around, you just might have to dig a little deeper and work a little smarter. Download Selligent’s Customer Loyalty Playbook to learn:  

  • How to design a loyalty program that actually gets customers excited
  • Which touchpoints in customer journey should trigger relevant brand communications
  • How to meet rising consumer expectations without overspending your marketing budget on pricey ads

Plus, read success stories about relationship marketers that nailed customer loyalty programs with empathy and creativity (and a little help from Selligent).

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