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Selligent Marketing Cloud Powers Kimpton Hotels & Restaurants With Digital Campaign Resulting in 19x Bookings
SAN JOSE, Calif. – Sept 12, 2019 – Global B2C marketing automation company, Selligent Marketing Cloud, today shared the extraordinary results from a loyalty campaign by boutique hotel brand Kimpton Hotels & Restaurants. The data-driven, customer re-engagement program drove bookings by 19X, reactivated more than a third of the hotel’s inactive members segment, and proved to be the most successful digital campaign in Kimpton’s history.
Selligent Marketing Cloud Powers Build.com Digital Campaign Delivering 177 Percent Increase in Conversion Rate and Minimized Abandoned Shopping Carts
SAN JOSE, Calif. – August 28, 2019 – Global B2C marketing automation company, Selligent Marketing Cloud, today shared the results of a multi-faceted, dynamic marketing campaign by leading online home improvement retailer Build.com.
Selligent Marketing Cloud Reports 60 Percent Year-Over-Year Growth in Global SaaS Bookings
SAN JOSE, Calif. – August 20, 2019 – Global B2C marketing automation company, Selligent Marketing Cloud, today reported 60 percent year-over-year (YOY) growth in its global software-as-a-service (SaaS) bookings. Acceleration in North America has been particularly strong, with YOY bookings growth at 159 percent. The company’s strong new logo performance in the first half of the year adds world-class brands such as PUMA, TI Media (formerly Time, Inc. UK), and Lindblad Expeditions to its global client portfolio. With ongoing product innovations, an expanded partner ecosystem that includes industry leaders like Genesys, and a strong go-to-market team, Selligent is poised for continued growth.
Selligent Marketing Cloud Wins 2019 MarTech Breakthrough Awards
SAN JOSE, Calif., Aug. 7, 2019 – Global B2C marketing automation company, Selligent Marketing Cloud, today announced that it has been selected as the winner of the 2019 “Best Overall Marketing Automation Company” award by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry today.
Online Health Retailer Vitacost.com Boosts Customer Engagement with Personalized Kinetic Email Campaign Powered by Selligent Marketing Cloud
SAN JOSE, Calif. – July 31, 2019 – Global B2C marketing automation company, Selligent Marketing Cloud, today shared the results of a successful digital marketing campaign by client Vitacost.com, Inc., a leading online retailer of health and wellness products. Leveraging kinetic email, Vitacost.com drove revenue per email (RPE) up 31 percent, while simultaneously boosting customer engagement and lifetime value.
Alliant Credit Union Delivers 126 Percent Click Rate Increase with Targeted Re-Engagement Campaign using Selligent Marketing Cloud
SAN JOSE, Calif. – July 10, 2019 – Global B2C marketing automation company, Selligent Marketing Cloud, today unveiled the results of a successful digital campaign with Alliant Credit Union (Alliant), one of America’s largest digital financial institutions. The credit union launched content-driven campaigns to re-engage customers who lacked knowledge of how to use their Home Equity Line of Credit (HELOC). Through a data-powered customer education program, Alliant saw a 126 percent rise in click rates, driving business growth with a 13 percent increase in usage of loan funds.