Selligent Marketing Cloud Named a Leader in G2 Summer 2020 Mid-Market Grid® Report for Marketing Automation

Selligent Technology Strengths Recognized for Third Consecutive Quarter by Top Industry Review Community

SAN JOSE, Calif. and BRUSSELS, Belgium – July 15, 2020Selligent, the intelligent omnichannel cloud technology company, today announced it has been recognized as a top provider of marketing automation technology – ranked as a ‘Leader’ in the G2 Summer 2020 Mid-Market Grid® Report for Marketing Automation report. The report is put together quarterly by G2, which bases performance and technology usilibity and ranking on user reviews. The tools analyzed in the report focus on “helping marketers create segmented, personalized, and timely marketing experiences for customers or prospects.” In a highly competitive market, Selligent was one of 12 providers named in the ‘Leader’ category.   

Selligent Marketing Cloud’s ‘Leader’ rating is based on overall high review scores, and called out specifically for its large market presence and capabilities in sending outbound emails and automated alerts and tasks– rated 96 percent and 94 percent, respectively. These scores represent Selligent’s commitment to delivering automation tools that give marketers the power to seamlessly execute across a variety of marketing channels, supported by an intuitive user interface, strategic support, and data.

“Maintaining our Leader ranking on G2 reinforces our commitment to serving marketers that rely on omnichannel digital marketing capabilities to drive consistent customer engagement,” said Karthik Kripapuri, CEO at Selligent. “We’re thrilled to see users of our platform call out our strong technical capabilities, and our role as a strategic partner. We have always had a collaborative approach with both partners and clients, and are proud to deliver day-to-day campaign support and strategic guidance to the global brands we serve.”

According to G2, “The Grid® represents the democratic voice of real software users, rather than the subjective opinion of one analyst. G2 rates products from the Marketing Automation category algorithmically based on data sourced from product reviews shared by G2 users and data aggregated from online sources and social networks.” Selligent’s reviews highlight that 100% of users rated the platform 4 or 5 stars, with 100% of users believe the company is headed in the right direction. Eighty-nine percent of users also said they would be likely to recommend Selligent Marketing Cloud to other marketers.

”The ratings in this report are based on a snapshot of the user reviews and social data collected by G2 up through March 03, 2020. Products are ranked by customer satisfaction based on user reviews, and market presence such as market share, vendor size, and social impact,” said Emily Malis, Market Research Manager at G2. “Selligent Marketing Cloud has been identified as a Leader on G2's Mid-Market Grid® Report for Marketing Automation three quarters in a row based on its high levels of customer satisfaction and likeliness to recommend ratings from real users on G2.

Selligent has been consistently recognized for its powerful marketing automation capabilities and continues to deliver features and innovation that meet the ever-evolving needs of digital marketers. The company was also recently recognized for its leadership in cross-channel campaign management by an industry leading independent analyst firm. For more information on G2’s user reviews and product details for Selligent, visit the company page here

About Selligent

Selligent is an intelligent omnichannel marketing and experience cloud platform that empowers ambitious companies to maximize every moment they engage with connected consumers. With native AI capabilities, a robust data layer, and a powerful omnichannel execution engine, Selligent enables businesses to deliver ultra-personalized and highly relevant customer experiences that speed time to value swiftly and at scale. More than 700 global brands in retail, travel, automotive, publishing, and financial services trust Selligent to help deliver their programs. With offices across the United States and Europe and a global network of partners, Selligent serves over 30 countries with local, personalized service. Learn more at or connect with the team on TwitterLinkedIn, and our blog.

About G2 is revolutionizing the way businesses discover, buy and manage software technology and related services. More than three million users per month rely on to help them find and buy the best software for their businesses. The platform has 650,000 trusted customer reviews, and $100M in total funding invested by IVP, Accel Partners, LinkedIn, Emergence Capital, Pritzker Group, Chicago Ventures, Hyde Park Ventures, industry leaders and founders. G2’s most recent funding, a $55M Series C, was announced in October. The company’s first acquisition, Siftery, was announced in December 2018 following its Series C funding.



Media Contact:

Sylvie Tongco, VP of Comms and Corporate Marketing

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