In the news

CEO Change at Selligent

MediaPost - February 19, 2020

CCPA isn’t about privacy, it’s about trust

Digital Commerce 360 - February 12, 2020

Doing Right by the Customer: Build Trust to Deliver Unparalleled Experiences

Total Retail - February 04, 2020

4 branding lessons from most talked about 2020 Super Bowl ads

ClickZ - February 02, 2020

CES 2020: Has Privacy Become Just a Talking Point For Tech?

Business2Community - January 17, 2020

6 Communications Predictions for 2020

No Jitter - December 24, 2019

How Kroger's Vitacost Brand Uses Data to Improve its Digital Marketing Efforts

Total Retail - November 25, 2019

How To Prioritize The Customer Experience To Benefit Both Consumers And Brands

Forbes - November 20, 2019

Three in 10 Consumers Say That A Brand Has Become "Too Personal"

MarketingCharts - November 14, 2019

Maximizing Revenue: Three Key Areas to Examine with a shorter Holiday Shopping Season

Retail TouchPoints - October 15, 2019

How to Succeed in Marketing to the Connected Consumer

MarTech Series - October 07, 2019

Consumers Concerned Their Voice Assistants Are Listening In

MediaPost - October 01, 2019

Why GDPR is still creating problems in the Enterprise

CMSWire - September 25, 2019

Google Promises Assistant Users More Audio Privacy

Ecommerce Times - September 24, 2019

CSA Exclusive: Kroger keeps Vitacost vital in face of increasing competition

Chain Store Age - August 30, 2019

In The Era Of Data Privacy, Four Tips To Humanize Your Brand

Forbes - July 05, 2019

What it takes to provide best-in-class customer experience

CIO - June 17, 2019

PUMA selects Selligent Marketing Cloud to power personalized digital campaigns

Retail Times - May 20, 2019

Movers & Groovers : Former Five9 Executive Niki Hall joins Selligent Marketing Cloud

The Marketing Blog - May 09, 2019

Improving Personalization: AI, Trust, The Human Channel

MediaPost - May 03, 2019

Selligent Takes Aim at CX

No Jitter - May 02, 2019

What Is Contextual Commerce and Why It Can Be So Hard

CMSWire - April 26, 2019

TTEC Partners with Selligent

Intelligent Sourcing - April 10, 2019

How AI and Machine Learning Impact Multichannel Marketing Campaigns

MarTech Series - April 10, 2019

Selligent Marketing Cloud Expands ‘Wave’ Capabilities to Deliver Flexible Omnichannel Campaign Orchestration

MarTech Series - April 02, 2019

Q: How can retailers make consumers love their brand? A: Marketing personalization!

Retail Dive - April 02, 2019

Acqueon and Selligent Partner to Integrate Customer and Marketing Data to Engage and Maximize Every Consumer Interaction

MarTech Series - March 28, 2019

CEO John Hernandez lays out how Selligent uses AI capabilities for cloud marketing

theCube - March 19, 2019

Selligent and Servion Collaborate to Offer Integrated Retail Solution

WWD - March 19, 2019

Martech can deliver personalized consumer experiences, but humans are still required

MarketingLand - March 11, 2019

5 Things You Need to Know About the Voice-Activated Future Of Marketing

MediaPost - February 20, 2019

Actionable Insights, Consumer Privacy, & Unified Data Are Top Three CMO Priorities For 2019

Inc - January 09, 2019

Want to create better experiences and brand loyalty? Lean on your data

MarketingLand - January 02, 2019

Cloudy Days Are Here Again: Study Shows Gaps In Big Cloud Solutions

MediaPost - November 19, 2018

BMW Improves Email Results With 2018 Event Campaign

MediaPost - November 07, 2018

DMEXCO Learnings and the Future of AI in Marketing

MarTech Series - November 01, 2018

Survey Data Shows Customer Expectations Are at an All-Time High

MarTech Series - November 01, 2018

Tis The Season: More Top Holiday Marketing Tips For 2018

DMNews - November 01, 2018

Three Ways Data Can Improve Customer Relationships

Retail TouchPoints - October 19, 2018

Consumer-First Marketing: How to Turn Consumer Entitlement into Opportunity

Adotas - October 16, 2018

Up your open rate with kinetic email

ClickZ - October 15, 2018

As consumer expectations rise, brands find new data to personalize experience

ClickZ - September 17, 2018

The Data-Value Exchange: The Secret to Post GDPR Consumer Marketing Read

Business2Community - September 17, 2018

5 Things You Need To Know To Successfully Manage a Team

Thrive Global - September 14, 2018

People Don’t Like the Idea of Being Linked to Marketing Segments

MarketingCharts - September 01, 2018

Can Data Transparency Help Personalization?

Direct Marketing News - August 23, 2018

Relationship Marketing and GDPR: Avoiding the Traps of Personalization Data and Targeting Tech

MarketingProfs - August 22, 2018

How AI is Changing Content Marketing Today and in the Future

CMSWire - August 01, 2018

Field Notes: AI, Bad Ads, And Marketing Challenges At Scale

Direct Marketing News - July 25, 2018

Marketing in the Relationship Economy: 7 New Rules

Business2Community - July 02, 2018

Interview with Nick Worth, CMO, Selligent Marketing Cloud

MarTech Series - June 26, 2018

Taking command of voice: What the new channel means for marketers

VentureBeat - June 06, 2018

Machine Learning Datasets: Build Or Buy?

CMSWire - May 18, 2018

We Think You Think You Will Buy That

Direct Marketing News - May 15, 2018

Redwood City marketing automation business hires Cisco vet as COO

Silicon Valley Business Journal - January 16, 2018

How to Ensure AI Doesn't Make Your Customers Hate You

MediaPost - October 16, 2017

Newsletters Are Hot, Yours, Maybe Not: How To Use A Human Approach To Stand Out

Forbes - September 12, 2017

Brands Get Creative In The Age Of Empathy

MediaPost - September 06, 2017

Redefining convenience in the unicorn age

Internet Retailer/Digital Commerce 360 - August 16, 2017

Five Lifecycle Programs You Probably Don’t Have, But Should

MediaPost - February 27, 2017

Extra Space Storage Succeeds by Looking Inward

Direct Marketing News - February 15, 2017

Maslow’s Hierarchy of Needs: Email Edition.

MediaPost - February 09, 2017

Addressing the Impossible-to-Please, Entitled Consumer Through Email

MediaPost - January 26, 2017

7 Ways To Transform Your Transactional Emails in 2017

MediaPost - January 12, 2017

5 Ways Email Will Evolve in 2017

MediaPost - December 28, 2016

Brands, Lead Your Agencies With Insights, Not Channels

MarTech Advisor - December 05, 2016

Reducing Damage from the iOS List-Unsubscribe

MediaPost - December 02, 2016

Direct Messaging Apps Provide New Inbox Opportunity

MediaPost - November 10, 2016

Three Ways Email Improves the In-Store Experience

MediaPost - October 27, 2016

Millennials Demand a Consumer-First Approach

MediaPost - September 15, 2016

How to Beat Facebook Ad Blockers Without Coding Hacks

ClickZ - September 07, 2016

Execution Without Strategy Is Hurting Your Email Program

MediaPost - September 01, 2016

Email Marketing: Extra Space Storage uses a customer-first approach for a 50% boost in email conversion rate

MarketingSherpa - August 31, 2016

Little Things Can Make or Break the Consumer Experience

MarketingProfs - August 30, 2016

What Email Marketers Can Learn From 'The Profit'

MediaPost - August 17, 2016

It’s Time to Show How Valuable You Are

MediaPost - August 04, 2016

Lyon: The City of CRM

Direct Marketing News - July 27, 2016

Three Marketing Lessons From Pokemon Go (and It’s Not About AR)

Adotas - July 26, 2016

What Google’s My Activity Feature Means For Brands

AdAge - July 20, 2016

Declare Independence From Potential Email Issues

MediaPost - July 07, 2016

I Now Pronounce You, Email And Social

MediaPost - June 23, 2016

What Relationship Marketers Can Learn From the Mittelstand Ethos

MarketingProfs - June 22, 2016

A checklist for mid-year marketing mania

ClickZ - June 21, 2016

Let's Give Our Obsession With Send Time A Send-Off

MediaPost - June 09, 2016

What Do You Do About Emotional Opt-Outs?

MediaPost - May 12, 2016

Millennials' Technology Habits Will Change Direct Marketing

MediaPost - April 26, 2016

5 Steps To Cross-Channel Success

MediaPost - April 14, 2016

You CAN Overcome These Three Common Email Challenges

MediaPost - April 05, 2016

Lucky? No. Five Reasons Why You've Earned Your Success

MediaPost - March 16, 2016

Eight Concepts Marketers Can Use From the Subscription Box Boom

ClickZ - March 09, 2016

'Omnicommerce' About To Collapse Digital Conversion Funnel

MediaPost - March 04, 2016

The Four Main Points on The Path to Consumer-First Marketing

ClickZ - March 03, 2016

Selligent Finalizes StrongView Purchase and Sets Sights on U.S.

Direct Marketing News - February 23, 2016

Selligent and StrongView Complete Merger to Strengthen their Relationship Marketing Solutions

MarTech Advisor - February 23, 2016

Selligent closes merger with StrongView

CIO - February 22, 2016

Are Your Emails Delivering On Your Value Proposition?

MediaPost - February 18, 2016

Ready For The Mobile Tipping Point?

MediaPost - February 11, 2016

Putting Relationship (Marketing) Intelligence to Work in Email Marketing

MediaPost - February 04, 2016

Three Digital Dilemmas That Are Really Opportunities

ClickZ - January 28, 2016

Email Gets the Biggest Budget Love in 2016

Direct Marketing News - January 28, 2016

Ready For The Mobile Tipping Point?

MediaPost - January 21, 2016

Four Ways to Connect With Consumers During the Holiday Returns Hangover

ClickZ - January 13, 2016

My Five Favorite Email Topics From 2015

MediaPost - January 07, 2016

Five Signs Your Brand Isn’t As Multichannel As It Should Be

ClickZ - January 06, 2016

Emailers Sale Away This Holiday

Direct Marketing News - December 18, 2015

Email Best Practices That Fall on the Naughty—and Nice—List

Direct Marketing News - December 17, 2015

Does A Click Really Represent Engagement?

MediaPost - December 17, 2015

Email Marketers Not Adopting Personalization This Holiday Season

MediaPost - December 17, 2015

Why Mobile Moments Are Marketing’s Golden Ticket

ClickZ - December 14, 2015

Tis The Season To Capitalize On The Success Of Email And Mobile

MediaPost - December 04, 2015

The 2015 holiday season is more omnichannel than ever

ClickZ - December 03, 2015

Giving Thanks To Email

MediaPost - November 20, 2015

The 4 keys to marketing success in 2016

ClickZ - November 12, 2015

Retail Email Strategies To Help You Survive November

MediaPost - November 05, 2015

Avoid the one digital marketing mistake that will alienate your customers

ClickZ - November 03, 2015

The Four Ghosts Still Haunting Email Marketing

MediaPost - October 22, 2015

Selligent To Merge With Strongview To Build Global Marketing Technology Company

MarTech Advisor - October 16, 2015

Go live! The top 5 open-time personalization testing opportunities

ClickZ - October 16, 2015

Selligent Merges With StrongView

Direct Marketing News - October 16, 2015

StrongView, Selligent Join Forces

MediaPost - October 15, 2015

Mar-Tech Consolidation Rages On As Selligent, StrongView Merge

AdExchanger - October 15, 2015

How marketing tech lets you get personal with your customers

CIO - October 15, 2015

StrongView and Selligent merge, addressing need for B2C marketing automation

VentureBeat - October 15, 2015

Extra Space Storage Goes the Extra Mile to Forge Customer Connections

Direct Marketing News - October 14, 2015

Holiday Retail Strategies For October

MediaPost - October 08, 2015

Email Interaction: Tell It Like It Is

ClickZ - October 06, 2015

5 Holiday Retail Strategies For September

MediaPost - September 24, 2015

StrongView Announces Agreement with HGGC for Strategic Growth Investment

MarTech Advisor - September 22, 2015

Private Equity Firm HGGC Buys Majority Stake In StrongView

AdExchanger - September 21, 2015

The X Factor of Excellent Email

ClickZ - September 18, 2015

Gmail Events Enhances Email Utility

MediaPost - September 10, 2015

Picking Up The Pieces Of Data Exhaust For Smarter Emails

MediaPost - August 28, 2015

Email Marketing: The Best Is Yet To Be!

ClickZ - August 18, 2015

Top Three Lessons We Can Learn From Context Violations

MediaPost - August 14, 2015

Seizing Inbox Innovation Opportunities

ClickZ - August 11, 2015

The New Email Trigger in Town: Geofencing

MediaPost - July 30, 2015

Will 2016 Be The Year of Cross-Channel Synergy?

ClickZ - July 22, 2015

Using Email To Enhance In-Store Sales

MediaPost - July 15, 2015

Marketing’s Declaration of Independence

ClickZ - July 08, 2015

Use The Summer Slump To Boost Acquisition

MediaPost - July 06, 2015

Contextual Relevance Isn't Sexy, But It Is Necessary

ClickZ - June 23, 2015

TC Media signs deal with StrongView

AdNews - June 18, 2015

Marketing Buzzword Wars: Personalization Abandoned for Relevancy and Context

ClickZ - May 12, 2015

Selligent Press Lounge