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Personalised content marketing:

Build lasting trust and connections by bringing meaningful marketing moments, personalized by data, to all of your customers, wherever they are.

Iterative Personalized Content
Tailor messaging that evolves with individual customers, across every channel
Dynamic Content Developer
Marketer-friendly, WYSIWYG tools for developing content and building campaigns
Open-Time Interaction Optimization
Go beyond ‘who’ and ‘what’ by meeting your customers when they’re ready for your message

Let us show you what you can do with Marigold Engage

Featured Applications

  • Keep your messaging fresh and engaging, wherever your customers are

    Live Content brings real-time context to your messaging, optimizing when, where, and how customer interactions happen. Enhance your content based on device type, create urgency with countdown clocks, and provide product recommendations based on weather, temperature, and previous purchase or interest.

  • Let Marigold Recommendations AI guide your content personalization

    Personalization en masse requires attention to detail that can only be achieved through AI. Marigold Recommendations Smart Content uses machine learning algorithms to deliver content recommendations in real-time, based on behavioral and contextual data.

  • Be at the top of whatever inbox they’re looking at, right when they’re looking

    Learn and leverage customer behavior, through artificial intelligence and behavioral retargeting, to achieve optimal send times, leading to higher open and interaction rates.

  • Complex marketing tools tamed

    Create complex campaigns with automated real-time content, with Marigold Engage’s simple, no-code, drag-and-drop functionality, to define, build, and adapt your contextual content based on up-to-the-minute real-world conditions.

Our technology helps you make powerful marketing personal

  • Live Content
  • Marigold Recommendations Smart Audiences
  • Send Time Optimization
  • Smart Subject
Guides

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Related Features

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Real-Time Audiences

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Journey Customization

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Reporting & Optimization

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Creating a content marketing strategy: a fundamental step for any business

For a number of years, businesses have fully understood the vital role of content in their marketing strategy, particularly the subject line in the case of an email campaign. This is an essential vehicle for attaining your business targets. And this explains why companies today are spending so much time creating various content for their websites, email campaigns and social media accounts, making use of recognised methods such as brand content and inbound marketing. Personalisation also plays an important role, converting prospects into customers through smart purchase incentivisation.

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