IHG moves from near-time to real-time email marketing with Selligent

IHG (InterContinental Hotels Group) is the world’s largest hotel group by number of rooms. Each year, more than 130 million guests visit one of the more than 4,500 hotels and 650,000 guest rooms that IHG franchises, leases, manages or owns in 100 countries around the world. With such popular brands as InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites® and Candlewood Suites® under its umbrella, IHG also manages the world’s largest loyalty program, Priority Clubs® Rewards, which has 52 million members.