Linda Shum
other authors
Linda Shum
Marketing Specialist, Selligent
Linda Shum has over a decade of experience in digital communications and content strategy in numerous environments including SaAS, NGOs, startups, and nonprofits. She currently combines her enthusiasm for all things tech, branding, and digital with Selligent Marketing Cloud's powerhouse corporate marketing team. As a self-described lifelong learner, Linda is constantly finding ways to experiment with digital engagement and create the content that today's digital marketers need to grow their brands, drive traffic, attract leads, and convert those leads into customers.
Time to Get Serious About Omnichannel Marketing
Oct 08, 2019 Omnichannel-Marketing
Creating Excitement In Retail Marketing With Engaging Omnichannel Campaigns
Jun 24, 2019 Omnichannel-Marketing
TECH TERMS 101: Intro to Email Authentication
May 20, 2019 Email-Marketing
3 Major Takeaways from Season 8 "Game of Thrones" Marketing
Apr 04, 2019 Digital-Marketing
TECH TERMS 101: 16 Email Deliverability Terms Every Marketer Should Know
Mar 18, 2019 Email-Marketing
4 Spring Cleaning Tasks Marketers Should be Doing Right Now
Feb 26, 2019 Digital-Marketing
Be a Good Egg: Get Your Easter Marketing Plan Together
Feb 26, 2019 Customer-Experience
Selligent Marketing Cloud Helps Brands Maximize Every Moment (video)
Feb 19, 2019 Product-Marketing
The 2019 Digital Marketing Events You Can't Miss
Feb 07, 2019 Digital-Marketing
What Super Bowl 2019 Commercials Told Digital Marketers About Tech
Feb 05, 2019 Digital-Marketing
5 New Year's Resolutions for a New Martech Strategy
Jan 14, 2019 Digital-Marketing
How Artificial Intelligence (AI) is Transforming the Role of the CMO
Dec 20, 2018 Artificial-Intelligence
The 7 Digital Marketing Blogs You Should Be Reading
Dec 13, 2018 Digital-Marketing
Product Update: Marketer-Friendly AI at Your Fingertips with Smart Segmentation and Send-Time Optimization
Dec 03, 2018 News
Stand Out Every Day (Not Just the Holidays) With Hyper-personalized Marketing
Nov 19, 2018 Personalization
Selligent Marketing Cloud Wins 2018 Best B2C Marketing Automation Platform at MarTech Breakthrough Awards
Sep 24, 2018 News
The 5 Books Every Engagement Marketer Needs to Read
Aug 13, 2018 Digital-Marketing
2018 Trend Report: Marketing Lessons from the Travel Industry
Apr 16, 2018 Customer-Experience
Shoptalk 2018: Our Biggest Takeaways
Mar 26, 2018 Customer-Experience
SXSunsets: Selligent co-hosts VIP Concert at SXSW
Mar 16, 2018 News
See you at Shoptalk 2018!
Mar 12, 2018 News
Infographic: Power of L.U.V.
Jan 25, 2018 Customer-Experience
Martech Advisor Interviews Nick Worth
Aug 02, 2017 News
Selligent Launches First U.S. Agency Summit
Jul 03, 2017 News
INFOGRAPHIC: Winning Back To School Marketing Campaigns
Jun 14, 2017 Digital-Marketing