As Director of Strategic Services at Selligent, Catherine focuses on omnichannel marketing strategies that deliver value and drive action across the consumer lifecycle. For over 15 years, she has held strategic marketing roles at dynamic organizations ranging from innovative start-ups to Fortune 500 companies, including Responsys, Janrain and Yesmail. Leveraging experience across client, agency and marketing technology areas, Catherine partners with leading marketing teams across retail, travel, consumer electronics, technology and more. Previous clients include Cost Plus World Market, FOX Sports, Vitamin Shoppe, New Egg, REI, Hewlett-Packard, CLEAR and Warner Bros.
The Benefits of Integrated Marketing
Leveraging consistent brand messages across multiple channels is a key factor in cultivating consumer engagement.integrated marketing
Native Omnichannel Execution | A Better Marketing Experience
Native omnichannel execution involves one platform, provides one solution, and cultivates a unified and consistent relationship with the consumer.native omnichannel execution
Can You Drive ROI with a Paid Email Service?
The right omnichannel engagement platform blends insight and engagement to provide the personalized messaging experience that today’s consumer seeks.paid email service
Engage Customers with Selligent Marketing Cloud
Customer lifecycle marketing means sending the right message to the right consumer at the right time, based on their evolving relationship with a brand.saas customer lifecycle marketing
How is E-Marketing More Effective Than Traditional Marketing?
E-marketing solutions with a 1-to-1 relationship marketing strategy help marketers drive ROI and fully engage consumers.e marketing
Personalized Email Marketing Service | No More Bulk Campaigns
Bulk email services by Selligent Marketing Cloud provide readers with personalized insight into products and services. Move beyond outdated blast email services today.email services
Retention Email Marketing Strategies
How do you use email marketing strategies for customer retention? Find an insight-led engagement platform for omnichannel execution through Selligent Marketing Cloud.retention email marketing
The Best Email Marketing and Advertising Solutions
Email relationship marketing solutions by Selligent Marketing Cloud are designed to help you manage your next email marketing campaign by integrating your digital touch points.e mail advertising
Omnichannel Marketing Execution
Omnichannel marketing is the best way for marketing professionals to target audiences across a variety of channels, such as email, web, mobile, and storefront.omnichannel execution