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Gosselies, February 18, 2008 — Selligent has recently been chosen by four US truck dealerships to consolidate their sales and marketing data. These contracts for the Selligent solution are the fruit of close cooperation between the company and its US partner, Arcadium Technologies, LLC.

The four dealerships are:
- Palmer Truck Group (www.palmertrucks.com) – Palmer Truck Group is responsible for selling, leasing and servicing Kenworth Truck products from their 12 branch locations in Ohio and Indiana.
- Cambria Companies (www.cambrias.com) – Cambria Companies is responsible for selling, leasing and servicing Peterbilt, Mack, Volvo and Autocar truck products in northern New Jersey.
- Badger Truck (www.badgertruck.com) – Badger Truck is responsible for selling, leasing and servicing Ford, Sterling, Western Star, GMC and Isuzu trucks from their six branches in Wisconsin.
- Wabash (www.wabashworktrucks.com) – Wabash offers the full range of services – selling and leasing trucks and supplying spare parts – in the Midwest.

The four dealerships were swayed not only by the exhaustive functionality and scalability of the Selligent solution, but also by its two-way integration with their Dealer Management System (DMS). The solution will give the dealerships a complete overview of their sales, inventory and customers and enable them to efficiently manage their marketing campaigns.

Arcadium Technologies is specialized in providing customer retention tools and processes to franchise truck and trailer dealers and has been marketing Selligent products in this sector since 2003.

NOTE TO EDITORS

About Arcadium Technologies, LLC

Arcadium Technologies, LLC (www.arcadiumtech.com) provides turnkey Customer Relationship Management (CRM) solutions to heavy truck and trailer franchise dealerships throughout North America. Arcadium’s comprehensive customer management products for vehicle sales, parts, service and administration gives dealers the edge needed for success in a competitive market. The Arcadium/Selligent user interface is 100% web based for easy deployment and fast employee acceptance. Advanced two-way integration with all major dealer computer systems vendor products insures maximum productivity and efficiency. Arcadium CRM products are powered by the advanced CRM solutions created by Selligent.

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About Selligent
Selligent is an international company specialising in high-performance sales, marketing and customer service solutions.
The success encountered by the Selligent solutions amongst their users can be attributed to appropriate customer coaching during implementation and to the extremely flexible configuration features of the advanced web technology used. These two components guarantee a quick return on investment (ROI), a high user adoption rate and a reduced total cost of ownership (TCO).
As a consequence, Selligent has achieved a customer retention rate, which has been the highest in the CRM industry.

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