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Gosselies, April 7, 2003 - Selligent, a leading vendor of CRM (Customer Relationship Management) solutions offering rapid return on investment (ROI), has concluded a partnership with WM-data, one of Scandinavia’s leading IT services companies with offices in all Scandinavian countries. WM-data creates tangible benefits for customers through a wide range of value adding CRM business and IT-related services in selected="selected"industry segments. The company has included Selligent’s innovative and reliable CRM suite in its solution portfolio in order to complete its range of services. The joint solution meets important requirements of WM-data’s potential customers in the Nordic market.

”Selligent complements WM-data’s offering and fills a recognised gap between larger systems, such as Siebel and SAP, and smaller CRM solutions, such as SuperOffice and Caesar. This means that WM-data can deliver business consulting services and functional, cost-effective IT support that covers all CRM processes as an alternative to the traditionally heavier systems,” says Claes Dyrman, CRM Manager at WM-data. “We were very impressed with the flexibility of the Selligent system, unique in a standard CRM package. This will allow us to offer perfectly customised solutions for our customers in the Nordic market with a very fast return on investment.”

Following its business philosophy, WM-data will take full responsibility for the success of its customers’ CRM projects. Consequently, the company is currently investing in the training of personnel to have in-house Selligent CRM specialists. Selligent will, of course stand ready to offer specialised support where necessary.

“We are very pleased to have such an important business partner in Scandinavia”, says André Lejeune, CEO of Selligent. “Selligent targets primarily the mid to upper tier segment of the market, just like WM-data. WM-data’s business philosophy is focussed on customer value – just like ours. We are both used to demonstrating the ROI of our solutions, our contribution to our customers’ bottom line. We are confident that this will help us win a sizeable market share in Scandinavia together.”

First success of the new partnership with Kemira GrowHow

Shortly after the conclusion of this partnership, WM-data has signed an agreement with Kemira GrowHow AB in Helsingborg covering a total CRM solution – including Sales, Marketing and Customer Care – based the Selligent system. A pilot installation will be realised in Helsingborg. The system will then be rolled out at the company’s offices in Europe and on other continents.
Kemira GrowHow is a leader in agribusiness and a major producer of fertilisers and feed phosphates, extending its product range to specialist products and services throughout the food chain.

”We were looking for an advanced and user-friendly CRM system. Selligent’s version showed that it would meet our CRM needs and demands effectively.” says Ingrid Steén at Kemira GrowHow. ”We chose WM-data for the implementation of Selligent’s system, based on their proven experience with such projects. We are convinced that they are the right partner to offer us a total and coherent solution.”

NOTE TO EDITORS

About WM-data

WM-data was founded in 1969 and is currently one of Scandinavia’s leading IT companies. The company create increased efficiency and concrete benefits for our customers through a broad offering of design- and IT-related services. The company has an annual turnover of approximately SEK 7 billion, and around 6,500 employees. For more information, visit their website at www.wmdata.se.

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About Selligent
Selligent is an international company specialising in high-performance sales, marketing and customer service solutions.
The success encountered by the Selligent solutions amongst their users can be attributed to appropriate customer coaching during implementation and to the extremely flexible configuration features of the advanced web technology used. These two components guarantee a quick return on investment (ROI), a high user adoption rate and a reduced total cost of ownership (TCO).
As a consequence, Selligent has achieved a customer retention rate, which has been the highest in the CRM industry.

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