SELLIGENT GLOBAL & LOCAL: THE ULTIMATE IN CRM SYSTEM CUSTOMISATION
Just imagine. Each person in your organisation can do his/her job within his or her specific business environment, and yet the overall coherence of the business is guaranteed – as is the global visibility for company management. Hence the strong buy-in of both users and managers, which is essential for the success of any CRM project.Local freedom
Your relationships with your clients depend on the business model you have adopted – on its specific elements as well as its long-term consistency. The unwritten rules of business conduct are the nerve centre of your local sales approach. They are as crucial to your success as the quality of your products and services. Your CRM system must be capable of taking these specifics on board. A rigid system that ignores the need for local flexibility will hamper the progress of your local teams and spark off resistance to the system.
Coherence and global view
Your company’s success depends on the perfect visibility of all your activities, which in turn allows you to take the right decisions in real time. Here again, Selligent Global & Local allows you to offer local users overall visibility of international clients, according to an established set of rules.
Harmonising diverging needs
This conflict between the need for local freedom and global coherence is often resolved in a way that is damaging for one of the two sides. An “order” from headquarters might give rise to resistance at local level. Alternatively, mayhem could result from different regions or divisions of the company doing their own thing their own way.
Selligent has come up with a unique solution to this conflict: Selligent Global & Local makes it possible to offer the necessary freedom to local units, subsidiaries or vertical teams while respecting rules that guarantee the coherence of the CRM system and global visibility for company management.
Flexibility – speed – ROI
The flexibility of Selligent Global & Local makes it possible to considerably accelerate the roll-out of our CRM solution: the fact that it can be adapted to the day-to-day work of its users means that it boasts an almost instantaneous adoption rate. No user hang-ups, so no deployment hold-ups. And no headaches to integrate different local systems. In short, the ROI of a Selligent project is higher and faster than that of a rigid solution.
Customers about Global & Local
- “During the process of implementing CRM, we learned just how important it is to address specific local business processes while keeping a global vision of our business in mind. The fact that the international side is ‘built into’ Selligent is a major differentiating factor for Selligent, vis-à-vis your US competitors.”
- Robert M. Douglas, President Americas – Psion Teklogix
A UNIQUE SOLUTION
This is the kind of flexibility that could only be dreamt of until now. But it cannot be “grafted” onto a CRM system. It must be integrated into its initial design. Selligent Global & Local is the fruit of close collaboration with our customers and long years of effort by our R&D department. That’s why Selligent Global & Local makes the Selligent CRM solutions genuinely unique.Key benefits of Selligent Global & Local
- A tool to support the growth of your company: easy integration when creating new local units, subsidiaries, departments or product lines, or when dealing with a merger or acquisition. Selligent Global & Local ensures the future at lower cost
- User adoption: adapts to the needs of your users in terms of business processes, cultural differences and language specifics. Selligent Global & Local allows all the individual stakeholders in the company to do their jobs better
