Selligent Interactive Marketing creates ideal conditions for you to combine marketing and mobility. Selligent Interactive Marketing not only enables you to detect the messaging system used by your recipients, it also offers you the possibility to determine if it is a mobile system. As a result, you can define, within your target group, who opens and reads your messages on their mobile devices. This is your first step in designing a communications strategy for your mobile users.
On top of mature applications such as text messaging and mobile e-mail, social networks and location-based services are becoming mainstream. For marketers this is an opportunity to optimize their communication mix in function of the behaviour and needs of their customers. Furthermore, mobile offers new ways to engage people and develop smart and valuable interaction and marketing strategies.
Selligent Interactive Marketing provides various solutions to use mobile in a cross-channel way and to bring existing communication possibilities to mobile devices. It allows you to send e-mails to your customers in function of the platforms and e-mail clients they use and choose. Selligent Interactive Marketing also integrates mobile channels in its interaction scenarios.
Your main benefits:
- Embrace the fastest growing medium in cross-channel interactions
- Engage your customers through new touch points
- Improve conversion of e-mail campaigns by including mobile