Selligent lets you realize the optimal combination of channels for each individual customer and facilitate consistent interactive dialogues over all channels.
Brands realize that a cross-channel strategy is crucial for customer satisfaction and hence tomorrow’s revenues. Selligent enables you to take full advantage of the opportunities while minimizing the challenges of evolving beyond a traditional silo departmental approach.
With Selligent you can establish a true cross-channel infrastructure, based on a centralized customer view, that allows you to communicate in a consistent way across all touch points. You can create interactive dialogues that span across e-mail, web, mobile, traditional DM and call centers. Each communication, regardless of channel, is personalized according to the individual consumer profile and current situation in relation to your marketing scenario.
Selligent integrates seamlessly with your existing website, turning it into a sales instrument by delivering inbound personalization. Visitors will see personalized offers. Consumer interaction is measured and interpreted, resulting in lead qualification and prioritization so your sales agents can make relevant offers by phone. With Selligent you don’t waste valuable contact opportunities with redundant messages -- every interaction meets customer needs.
Your main benefits:
- Master all channels in a single solution
- Channel preferences automatically taken into account for each individual
- Measure channel response for each individual consumer