Selligent’s integrated marketing, sales and service solutions let you step out of departmental silos and provide a consistent brand experience at every contact moment.
Selligent solutions enable organizations to engage with customers as individuals in an informed way, whether through automated communication or personal interaction. Our Cross-channel campaign suite is integrated with the Selligent CRM modules that Sales and Service departments use. Sharing a central 360° view gives sales and service staff complete insight into campaign outings and responses when facing customers. In addition to providing a consistent brand experience, you can step away from departmental silos and establish an integrated sales, marketing and service solution, opening up a range of new opportunities. Some obvious examples reported by our customers are:
-
Identify qualified leads in cross-channel campaigning and route full contact history and campaign response to the appropriate sales person.
- A bad customer experience, picked up by an automated after-sales survey, is referred to the service center for pro-active follow-up.
- Recent campaign history and customer response pops-up on the screen of the service agent on inbound calls.
-
Automated target exclusion of customers with pending service cases or payment issues.
Selligent's integrated infrastructure increases staff member efficiency and maximizes process automation, which enables companies to turn leads into customers, prevent customer drop-out, augment customer value with timely and personalized offerings. The result is optimal ROI and lower operational cost.
Your main benefits:
- Central 360° view of the customer, shared by marketing, service and sales
- Your customers interact with informed service agents and sales representatives
- A truly consistent brand experience for the end-customer