BWT France, the specialist in the design and manufacture of water treatment systems, has chosen Selligent to optimise its sales and marketing methods, the better to meet customer needs.
Paris, 10 April 2008 – A subsidiary of the Austrian BWT (Best Water Technology) group, BWT France is the market leader in France for industrial water treatment systems in all sectors of industry (including pharmaceuticals, cosmetics, food processing) as well as in the community (health, educational, communal residential institutions) and the domestic market (detached houses). It brings together two companies in particular that specialise in water treatment: Permo (www.permo.tm.fr) and Cillit (www.cillit.tm.fr).
For this, its first CRM project, BWT France has selected="selected"Selligent’s CRM solution to harmonise its methods and improve the flow of information in order to strengthen its relationship with its customers. Furthermore, Selligent AnalytiX will enable BTW France to track its operations step by step by producing analytical reports and dashboards.
Besides a modest investment, the ability to understand the needs expressed and to meet them, the user-friendliness of the solution and its appropriateness to those needs, as well as the modernity of its technology are each and every one of them assets that have enabled Selligent to set itself apart and win over BWT France.
Selligent partners BWT France in optimising customer relationships
Hintergrundinformationen
Selligent Unternehmensprofil
Selligent ist ein internationales Unternehmen, das hochleistungsfähige Lösungen für den Vertrieb, Marketing und Kundenservice bietet.
Der besondere Erfolg der Lösungen von Selligent bei den mehr als Anwendern ist das Ergebnis der intensiven Unterstützung durch Coaching und Training während der Implementierung sowie der flexiblen Konfigurationsmöglichkeiten der fortschrittlichen Web-basierten Technologie. Diese zwei Komponenten garantieren einen schnellen Return-on-Investment (ROI), eine hohe Anwenderakzeptanz und niedrige Total Cost of Ownership (TCO).
Selligent konnte, aufgrund dieser Vorteile, eine für die CRM-Branche außerordentlich hohe Kundenbindungsrate erzielen.
Ansprechpartner
South Europe press contacts:
- Valérie Léonard
- B2Win
- Tel:+32 2 538 11 14
- Fax:
- valerie.leonard@b2win.be
International press Contacts:
- Patricia Duponcheel
- Selligent SA
- Tel:+32 71 25 80 80
- Fax:+32 71 25 80 90
- patricia.duponcheel@selligent.com
- Isabelle Jahn
- Le Savoir Dire
- Tel:+33 (0)1 56 43 76 95
- Fax:
- info@le-savoirdire.com
